If there’s one industry that’s exploded in growth due to travel restrictions and lockdowns, it’s the online events industry. Whether it’s an online conference, a sales demonstration, a webinar, customer training, an online course, or just internal meetings… most companies have had to invest heavily in video conferencing solutions. Inbound strategies are being driven by webinars nowadays… but it’s not as simple as it sounds. The need to integrate or coordinate with other marketing channels,
As your business rolls out sales teams, you’ll find that the search for effective content becomes an overnight necessity. Business development teams search for white papers, case studies, package documentation, product and service overviews… and they want them customized by industry, client maturity, and client size. What is Sales Enablement? Sales Enablement is the strategic process of equipping sales organizations with the right tools, content, and information to sell successfully. It empowers Sales reps to
As this video from SalesRep shows, a huge portion of outbound sales time is spent connecting or scheduling to connect with a customer. SalesRep utilizes call automation with an autonomous, natural language processessing platform to take that effort off of your sales team’s back, enabling them to focus all of their attention on the sale – not the connection. The platform allows clients to build out scheduled processes utilizing email, voice, and SMS text messaging.
Besides my ulcer, who doesn’t love Starbucks? We’ve written before that sometimes it’s the little things you do that have the most impact. Since you can’t turn around in most communities without seeing a Starbucks, and Starbucks is fairly synonymous with business meetings, it seems only logical that you should have an app integrated with your CRM where you can kick off a $5 Starbucks® eGift Card via email. CoffeeSender is an app that allows
Sales reps are notorious of not adding activities into the company CRM. Activity logging rate can be as low as 20%, leading to sales forecasts made based on that data be off by 80%. LIID tackles this problem with a smartphone application that gives reps automatic data entry and tools to make life easier such as business card scanning and speech-to-text notes. The LIID mobile app also works as a virtual sales assistant, reminding reps
ActiveConversion is a lead tracking software for small to medium sized businesses. Their sales and marketing solutions allow companies to identify interested visitors, companies and qualified leads visiting your site. Scheduled reports of qualified leads can be sent to your sales team to inform them of the most active online prospects. ActiveConversion‘s tracking technology can determine email marketing recipient activity and responses to emailed offers. The solution can even provide insight across channels of your
While their site announces their platform as a Marketing Automation system, I’m not sure I’d agree given a review of Slick Kick’s features. Marketing automation typically includes campaign flows and lead scoring to assist with an inbound marketing program… which Slick Kick doesn’t appear to support. But I will attest to their multi-channel marketing capabilities as you’ll see from the list below the video… wow! This platform is already multi-language and ready to go. They
Microsoft Dynamics CRM and MarketingPilot give you the insight you need to better understand your customers. With powerful behavioral and marketing analytics, you can easily target and segment your customers, understand what they are interested in, and then engage them at the right time with the right message. Microsoft Dynamics CRM and MarketingPilot delivers enterprise marketing automation and multichannel campaign management. Features of the MarketingPilot Integrated marketing management – Automate and systemize your marketing operations