5 Design Elements that Work Well for Mobile Conversion

Despite a rise in mobile usage, many websites deliver a poor mobile experience, forcing potential customers off-site. Business owners who have only just learned to navigate the desktop space are finding it difficult to make the transition to mobile. Finding the right aesthetic alone can be problematic. Business owners have to work hard to understand their target audience and build their layout and design around buyer personas. Appealing to potential customers is always easier said

9 Statistics on the Impact of a Mobile User Experience

Have you ever done a search for your website on Google and seen the Mobile-Friendly tag on it? Google even has a mobile-friendly testing page where you can take a look at issues with your site. It’s a pretty good test that analyzes elements and makes sure that they’re spaced well and visible. Mobile-friendly is not mobile optimized, though. It’s just the baseline and doesn’t look at actual user behavior of mobile users on your

Responsive Design, Getting it Right

According to Wikipedia, responsive design is a web design approach aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices (from desktop computer monitors to mobile phones). Responsive design is becoming very popular since it doesn’t require the designer to generate multiple interfaces to a site for mobile, tablet and desktop. Responsive design utilizes the latest HTML and CSS