Online Content

Martech Zone articles tagged online content:

  • Content MarketingHow to Report Copyright Infringement (DMCA)

    Stolen Content? How To Report And Stop Copyright Infringement (DMCA)

    Content is pivotal to effective marketing and sales strategies, driving brand engagement and customer loyalty. However, the widespread accessibility of digital content also poses significant challenges, notably copyright infringement. This comprehensive guide outlines steps for protecting your online content. It details the legal obligations of online service providers (OSPs) with examples for GoDaddy, Google Ads, or Mailchimp when dealing with…

  • Content MarketingInfographic about the 6 types of content businesses should use

    Infographics: 6 Types of Content Your Business Should Be Producing To Reach All Prospects and Customers

    Customers today have diverse preferences regarding the medium they use to seek information. Depending on their situation, different content types are appropriate. As a savvy marketer, understanding these preferences and leveraging the right content types is essential for engaging, converting, and retaining your target audience. Recent research from Skyword reveals that the average brand has diversified its approach to content…

  • Content MarketingCultivating Trust: What Impacts the Credibility of Your Website?

    Cultivating Trust: What Impacts the Credibility of Your Website?

    In our digitally driven world, establishing and maintaining website credibility is the cornerstone of your online presence and the foundation upon which you build your brand. So, it’s imperative to understand what impacts a site’s credibility. B2B buyers are 57% to 70% through their buying research before contacting sales. And 9 out of 10 buyers emphasize that online content significantly impacts purchasing…

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