Build an Online Directory for WordPress with GravityView

Reading Time: 3 minutes If you’ve been part of our community for a while, you know how much we love Gravity Forms for form building and data collection in WordPress. It’s just a brilliant platform. I recently integrated Gravity Forms with Hubspot for a client and it works beautifully. A key reason why I prefer Gravity Forms is that it’s actually saving the data locally. All of the integrations for Gravity Forms will then pass the data to the

The B2B Sales Pipeline: Turning Clicks into Customers

Reading Time: 2 minutes What is a sales pipeline? In both the business to business (B2B) and the business to consumer (B2C) world, sales organizations work to quantify the number of leads they are currently trying to convert into customers. This provides them with a prediction as to whether they are going to meet the goals of the organization as it pertains to acquisition counts and value. It also provides marketing departments with a sense of urgency as to