Medallia: Experience Management To Detect, Identify, Predict, and Correct Issues in Your Customers’ Experiences

Customers and employees are producing millions of signals critical to your business: how they feel, what they like, why this product and not that, where they’re spending money, what could be better… Or what would make them happier, spend more, and be more loyal. These signals are flooding into your organization in Live Time. Medallia captures all these signals and makes sense of them. So you can understand every experience along every journey. Medallia’s artificial

E-commerce Product Reviews: 7 Reasons Why Online Reviews Are Essential for Your Brand

One may have noticed how it is becoming more and more common for businesses, especially for those in the e-commerce sector, to include reviews on their websites. This is not a case of a fad, but a development that has proven to be highly effective in earning the trust of customers. For e-commerce businesses, it is vital to winning the trust of customers, especially first-time ones, as there is no way for them to see the

Mia: Local Business Reviews, Loyalty, and CRM

Mia, from Signpost, scans data on millions of consumers to find new opportunities to send the right messages at the right time. This AI-based technology creates emails and texts that your customers respond to, increasing your sales by 10% and upping your review rating by nearly two stars on average. Mia reaches out to customers to see if they’d recommend your business and, if they say yes, she follows up with a reminder to leave

All the Details You Need to Rank with Local SEO Marketing

We’ve really been having some fun with a local home service company here in Indianapolis and working on their inbound marketing efforts. Most of our experience to date has been working with enterprise clients who also hoped to rank regionally and we unlocked some great strategies for them. This specific client isn’t in any other city, though, and has a ton of competition here. We deployed an amazing site, built a great content library, produced

Podium: Collect and Manage Reviews in One Centralized Platform

I was recently reading a post from Joel Comm about a moving company Fine Line Relocation Movers. It’s a harrowing tale of an industry that’s rife with bait and switch techniques. I was once held hostage by a mover that wouldn’t unload my furniture after a national move until I paid them cash for going up a second flight of stairs. The second flight, by the way, was one more stair than what their contract

Should You Invest in Online Review Monitoring to Manage Your Reputation?

Amazon, Angie’s List, Trustpilot, TripAdvisor, Yelp, Google My Business, Yahoo! Local Listings, Choice, G2 Crowd, TrustRadius, TestFreaks, Which?, Salesforce AppExchange, Glassdoor, Facebook Ratings & Reviews, Twitter, and even your own website are all places to capture and publish reviews. Whether you’re a B2C or B2B company… chances are that there’s someone writing about you online. And those online reviews are having an impact. What is Reputation Management? Reputation management is the process of monitoring and