Promote Your iTunes Podcast with a Smart App Banner

If you’ve read my publication for any extended period of time, you know that I’m an Apple fanboy. It’s simple features like I’m going to describe here that makes me appreciate their products and features. You’ve probably noticed that when you open a site in Safari in iOS that businesses often promote their mobile application with Smart App Banner. Click on the banner, and you’re taken directly to the App Store where you can download

How To Host, Syndicate, Optimize, and Promote Your Podcast

Last year was the year podcasting exploded in popularity. In fact, 21% of Americans over the age of 12 have said they listened to a podcast in the last month, which has steadily increased year over year from the 12% share in 2008 and I only see this number continue to grow. So have you decided to start your own podcast? Well, there are a few things to consider first – where you will host

Podcasting Continues to Grow in Popularity and Monetization

We’ve got about 4 million downloads of 200+ episodes of our marketing podcast to date, and it continues to grow. So much so that we invested in our podcast studio. I’m actually in the design phases of a new studio that I may be relocating to my home since I find myself either participating or running so many podcasts. From its humble beginnings in 2003, podcasting has become an unstoppable force in content marketing and

Four Common Characteristics With Companies Who Transformed Their Digital Marketing

I recently had the pleasure to join the CRMradio podcast with Paul Peterson from Goldmine, discussing how companies, both small and large, are leveraging digital marketing. You can listen to it here: https://crmradio.podbean.com/mf/play/hebh9j/CRM-080910-Karr-REVISED.mp3 Be sure to subscribe and listen to CRM Radio, they’ve got some amazing guests and informative interviews! Paul was a great host and we walked through quite a few questions, including overall trends I’m seeing, challenges for SMB businesses, mindsets that block

The New New Thing Podcast: With Guest Douglas Karr

In Indianapolis, there’s quite a movement in the marketing technology space with the growing number of investments of HighAlpha – which was born out of ExactTarget. We’ve shared about one of those companies, Quantifi, and interviewed CEO R.J. Talyor on our Martech Interview series. This week, podcast professional Liz Prugh of Pure Fandom fame and R.J. decided to interview me for their podcast, The New New Thing! The mission of The New New Thing: Our