Predictive Analytics
Martech Zone articles tagged predictive analytics:
- Artificial Intelligence
AI vs. AGI: And No… Artificial General Intelligence Is NOT Skynet!
The path from Artificial Intelligence (AI) to Artificial General Intelligence (AGI) is filled with scientific, technical, and philosophical challenges, and it’s difficult to predict a precise timeline for its realization… but there’s little doubt that we’re getting closer with each iteration of the platforms under development. Amidst the enthusiasm for the transformative potential of AGI, there is also a notable…
- Analytics & Testing
How Do Sales and Marketing Departments Benefit From Call Center Analytics?
Call center analytics refers to the process of analyzing data and metrics gathered from call center operations to gain insights and make data-driven decisions. It involves collecting and analyzing various types of data, such as call volumes, call durations, wait times, customer interactions, agent performance, customer satisfaction scores, and more. These platforms allow call centers to identify areas of concern,…
- Artificial Intelligence
Dealtale: Empowering Marketers with Revenue Science and AI-Powered Data Analysis
The data-driven marketing landscape has evolved: guesswork is out, and understanding and leveraging customer data is in. Despite the need to leverage this incredible resource, many marketers face challenges in accessing and analyzing data effectively. This is where Dealtale, the leading Revenue Science platform, comes in. With its unique no-code solution and AI-powered capabilities, Dealtale empowers marketers to become data-driven…