In 2011, entrepreneur Marc Andreessen famously wrote, software is eating the world. In many ways, Andreessen was right. Think about how many software tools you use on a daily basis. A single smartphone can have hundreds of software applications on it. And that’s just one small device in your pocket. Now, let’s apply that same idea to the business world. A single company could use hundreds, if not thousands, of software solutions. From finance to human
ViduPM: An Online SEO Project Management, Reporting, and Invoicing Platform
While many digital marketing agencies specialize search engine optimization and there are countless tools on the market for SEO, they’re often focused on the tactical deployment of SEO and not the actual management of customers. ViduPM is built specifically for SEO-focused agencies to manage, collaborate, report, and even invoice your SEO customers. ViduPM Features Include: SEO Project Management – Project Management remains an essential concept for effective Team Management. SEO Management – ViduPM caters to
Leading A Digital Marketing Team – The Challenges And How To Meet Them
In today’s changing technology, leading an effective digital marketing team can be challenging. You are faced with the need for efficient and versatile technology, right skills, viable marketing processes, among other challenges. The challenges increase as the business grows. How you handle these concerns determines whether you will end up with an efficient team that can meet your business’s online marketing goals. Digital Marketing Team Challenges and How to Meet Them Harnessing Enough Budget One
Bitrix24: A Swiss Army Knife for Enterprise Collaboration
Marketing teams are more often than not a disparate group of internal marketers, external agency resources, and freelancers who may be operating from offices all over the world. We’ve had a ton of platforms that have helped with this – from shared online drives, internal social network platforms, shared calendars, and more… and while many of the tools have integrations, almost every marketing team’s tools look more like the monster from Frankenstein instead of a
Workamajig: Financial and Project Management for Creative Agencies
Workamajig is a web-based system for managing your advertising or marketing agency’s finances and client projects. More than 2,000 firms utilize their marketing management software for their in-house departments. Workamajig is a customizable, Web-based project management software that streamlines everything your agency does – from new business and sales leads to staffing and creative execution, all the way through a project’s cycle to accounting and financial reporting. Features of Workamajig include: Accounting – an industry
OMA: Content Marketing and Traffic Generation Platform
Organic Marketing Analytics (OMA) is a Content Marketing and Traffic Generation platform for enterprise marketers. The app helps content marketers move from “gut instinct” to “data driven” decision making while taking the pain out of doing content marketing. OMA helps you understand your audience better, simplifies publishing content and optimizing your content for natural reach. And, OMA automates finding and engaging influential sites and people across search, social, blogs, news sites, forums and Q&A sites.