Promote

Martech Zone articles tagged Promote:

  • Artificial IntelligenceReword: Collaborative AI Writing Tool to Generate Content

    Reword: How To Collaborate With AI Writing Tools To Win Search And Drive Business

    I purchased research and content from writers for years to assist me and our clients. Since generative artificial intelligence (AI) has evolved, I’ll be honest that I’ve shifted that entire budget to AI writing tools. Here’s a typical scenario for how we research and generate content using AI: Research: We utilize SEO platforms like Semrush to identify gaps in our…

  • Content Marketinginbound marketing tips

    24 Inbound Marketing Pro Tips for E-commerce Content Marketing

    The folks at ReferralCandy have done it again with this great compendium of inbound marketing advice for e-commerce content marketing in an infographic. I love this format they’ve put together… it’s a very cool checklist and a format that easily allows marketers to scan and pick up some great strategies as well as advice from some of the best industry…

  • Analytics & Testingcontent marketing game

    Content Marketing: The Game

    Content Marketing is not rocket science, but it does require some research, skill and strategy to maximize the benefits. At its base, we ensure our clients are writing relevant, recent and frequent content about topics of interest. We ensure that we have the basics of a path to engagement – content leads to a call to action which leads to…

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