Social Media Marketing 101

Reading Time: 3 minutes How do I get started on social media? This is a question that I continue to get when I speak on the impact of social media on a business’ marketing efforts. First, let’s discuss why your company would want to be active on social media. Reasons Why Businesses Use Social Media Marketing Here’s a great explainer video on 7 ways that your social media marketing can drive business results. How To Get Started With Social

Crowdfire: Discover, Curate, Share, and Publish Your Content For Social Media

Reading Time: 2 minutes One of the biggest challenges of keeping and growing your company’s social media presence is providing content that provides value to your followers. One social media management platform that stands out from its competitors for this is Crowdfire. Not only can you manage multiple social media accounts, monitor your reputation, schedule and automate your own publishing… Crowdfire also has a curation engine where you can discover content that is popular on social media and is

SEOReseller: White Label SEO Platform, Reporting, and Services for Agencies

Reading Time: 3 minutes While many digital marketing agencies focus solely on brand, design, and customer experience, they sometimes are lacking in search engine optimization (SEO). That doesn’t mean that they can’t be successful for their clients – they often are. But it does mean that their return doesn’t often meet its full potential for acquiring new business. Search is unlike virtually any other channel because the user is typically showing actual intent for purchase. Other advertising and social

Local Marketing Strategies for Multi-Location Businesses

Reading Time: 5 minutes Operating a successful multi-location business is easy… but only when you have the right local marketing strategy! Today, businesses and brands have an opportunity to expand their reach beyond local customers thanks to digitalization. If you are a brand owner or a business owner in the United States (or any other country) with the right strategy you can pitch your products and services to potential customers across the globe. Imagine a multi-location business as a

Brandmentions: Reputation Monitoring, Sentiment Analysis, and Alerts for Search and Social Media Mentions

Reading Time: 3 minutes While most marketing tech platforms for reputation monitoring and sentiment analysis are focus purely on social media, Brandmentions is a comprehensive source for monitoring any or all mentions of your brand online. Any digital property that’s linked to your site or mentioned your brand, product, hashtag, or employee name… is monitored and tracked. And the Brandmentions platform provides alerts, tracking, and sentiment analysis. Brandmentions enables businesses to: Build Engaged Relations – Discover and engage with