Learning Technology Is Critical as a CRM Manager: Here Are Some Resources

Why should you learn tech skills as a CRM Manager?  In the past, to be a good Customer Relationship Manager you needed to psychology and a few marketing skills.  Today, CRM is much more a tech game than originally. In the past, a CRM manager was more focused on how to create an email copy, a more creative-minded person. Today, a good CRM specialist is an engineer or a data specialist who has basic knowledge

What is Growth Hacking? Here Are 15 Techniques

The term hacking often has a negative connotation associated with it as it refers to programming. But even people that hack programs aren’t always doing something illegal or causing harm. Hacking is sometimes a workaround or a shortcut. Applying the same logic to marketing works as well. That’s growth hacking. Growth hacking was originally applied to startups who needed to build awareness and adoption… but didn’t have the marketing budget or resources to do it.

Scary… $8.8 Billion Will Be Spent on Halloween this Year

It’s very clear that for brands and marketers targeting traditional Halloweeners, leveraging Pinterest and Facebook to reach that older demographic would be in your best interest. By comparison, Instagram, Snapchat, and TikTok are the best platforms for “experience” brands – especially if you’re offering a haunted attraction this year – and retailers to reach that young Halloween party crowd. The Shelf, Halloween By The Numbers Halloween Statistics Are Up and Down Candy is still the

Salon Business Secrets: 10 Actionable Marketing Ideas That Can Help You Secure More Clients

Salons invest a lot in their location, their staff and specialists, their equipment, and their products. However, one thing they often neglect to invest in is their marketing campaigns. How can the clients find your fantastic salon otherwise? Although marketing can be a tricky thing to master, it is still manageable, and there is no need to be intimidated. There are lots of marketing ideas tried and tested for salons that work well in attracting

RetargetLinks: Show Ads in Content You Share

As your brand becomes an authority online, it’s not expected that you rewrite and publish every piece of news that’s published out there. In fact, many sites and resources have much more authority than your brand. Since they did such a fantastic job, sharing their articles will help build your credibility and authority online. Of course, what would be even more beneficial is the ability for you to drive traffic to their article and then