Roku
Martech Zone articles tagged Roku:
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Content Marketing
Uscreen: Video On Demand and Native TV App Platform
As brands and experts look to promote and monetize the expertise they have internally, a couple of opportunities are to launch channels on over-the-top (OTT) television platforms or to actually monetize and build curriculums, lesson plans, and subscription-based videos. The logistics and infrastructure necessary to launching custom television apps, integrating subscriptions, payment gateways, and streaming videos isn’t a simple one…