11 Ways to Increase the ROI of Your Content Marketing

Maybe this should infographic could have been one giant recommendation… get readers to convert! Seriously, we’re a bit confounded on how many companies are writing mediocre content, not analyzing their customer base, and not developing longer term strategies to drive readers into customers. My go to research on this is from Jay Baer who identified that . Compound this with the fact that . Those two stats point to how important is to spend more