Sales performance is essential to any growing business. With an engaged sales team, they feel more motivated and connected to the organization’s goals and objectives. The negative impact of disengaged employees on an organization can be substantial — such as lackluster productivity, and wasted talent and resources. When it comes to the sales team specifically, a lack of engagement can cost businesses direct revenue. Businesses must find ways to actively engage sales teams, or risk
Key Changes You Need To Make To Your Annual Sales Kick-Off Meeting
It’s getting to be that time of year again, when Sales and Sales Enablement leaders are planning their annual sales kick-off meetings. It’s no small task. In addition to the basic logistics of selecting a destination, blocking rooms and finding meeting space, there’s an unspoken pressure to top last year’s meeting. How can we make it bigger and better? What guest speakers will inspire? What awards will mean the most to our top performers? We
How to Improve Your Sales Team’s Performance
So many of my friends are great sales people. Quite honestly, I never fully respected their craft until I started my own business and took a stab at it. I had a great audience, solid relationships with companies who respected me, and a great service that they needed. None of that mattered the second I stepped through the door to sit down at a sales meeting! I did nothing to prepare myself and soon found
Sales and Marketing Alignment: Top Predictions for the Future
We recently had a fantastic interview with Giles House and one of the topics of the discussion was sales and marketing alignment. Fresh off that interview, InsideView recently published these predictions for sales and marketing alignment. They’re based on the new book, Aligned to Achieve: How to Unite Your Sales and Marketing Teams into a Single Force for Growth, authored by InsideView’s CMO Tracy Eiler, and VP of Enterprise Sales Andrea Austin. The predictions were based on the results of
Transforming Your Sales through a Multi-Threaded Approach
I was invited to take part in a recent panel discussion at the Sales Management Association’s Sales Productivity Conference in Atlanta. The session was focused on Sales Transformation, with the panelists providing their thoughts and insights on best practices and critical success factors. One of the first discussion points attempted to define the term itself. What is sales transformation? Is it overused and possibly hyped? The general consensus was that, unlike sales effectiveness or enablement,
