Streak: Manage Your Sales Pipeline in Gmail With This Full-Featured CRM

Having established a great reputation and always working on my site, my speaking, my writing, my interviews, and my businesses… the number of responses and follow-ups I need to make often slips through the cracks. I have no doubt that I’ve lost great opportunities simply because I didn’t follow up with a prospect in a timely manner. At issue, though, is that the ratio of touches I need to get through to find the quality

The Relationship Between Personas, Buyer Journeys, And Sales Funnels

High-performance inbound marketing teams utilize buyer personas, understand buying journeys, and closely monitor their sales funnels. I’m helping deploy a training lesson on digital marketing campaigns and buyer personas with an international company right now and someone asked for clarification on the three so I think it’s worth discussing. Targeting Who: Buyer Personas I recently wrote on buyer personas and how critical they are to your digital marketing efforts. They help segment and target your

Freshsales: Attract, Engage, Close, and Nurture Leads For Your Business In One Sales Platform

The vast majority of CRM and sales enablement platforms in the industry require integrations, synchronizations, and management. There’s a high failure rate in the adoption of these tools because it’s quite disruptive to your organization, most of the time requiring consultants and developers to get everything working. Not to mention the additional time required in data entry and then little or no intelligence or insight into the journey of your prospects and customers. Freshsales is

Why HubSpot’s Free CRM is Skyrocketing

In the early days of a business, managing information about your contacts and customers isn’t difficult. However, as your business grows and as you get more customers and hire more employees, information about contacts gets scattered across spreadsheets, notepads, sticky notes, and hazy memories. Business growth is amazing and with it comes the need to organize your information. This is where HubSpot CRM comes in. HubSpot CRM was built from the ground up to be ready for the modern

Zymplify: Marketing as a Service for Small Business

Rapid development, frameworks, and integrations continue to put platforms on the market that provide a plethora of features at substantially lower costs each year. Zymplify is one of those platforms – a cloud marketing platform that provides all the features necessary for a small business to attract, acquire, and report on leads online. However, it does it for less than most of the other marketing automation platforms on the market. From the site: Zymplify is

ConnectLeader TopRung: B2B Sales Gamification and Performance Management Tool

B2B sales acceleration technologies innovator ConnectLeader has announced the availability of its TopRung sales gamification and performance management tool. TopRung uses the power of team competition to align, adopt and accelerate sales activities, as well as drive sales process adoption and create more lead generation conversations that become pipeline opportunities. TopRung uses the power of team competition, sportsmanship and fun to: Align, adopt and accelerate sales activities Drive sales process adoption Create more lead generation conversations that become pipeline opportunities. TopRung was named a finalist in

CompanyHub: CRM Software for Your Small Business

With frameworks and the barriers to platform development dropping, we’re seeing a lot more platforms hitting the market. CompanyHub is a small business CRM that’s both simple and capable with pricing that breaks down so you need only get what you need. Aside from sales pipeline visibility, a CRM utilized for sales offers the ability to automate follow-up: CompanyHub offers this and has the following features as well: Manage your Web to lead conversion. Helps