Checklist: A Comprehensive List Of 40+ Steps To Successfully Launch A New Website, Online Store, or Do A Site Refresh

Whether I’m launching a website on a new domain or relaunching a client website, there are a number of steps that I take to ensure that the site is properly launched and fully accessible to users and search engines. I will mention some examples of plugins or applications in the following article, but this is not a platform-specific article. This article assumes that you’ve built the site locally or on a staging area and are

How Do Search Engines Find, Crawl, and Index Your Content?

I don’t often recommend that clients build out their own ecommerce or content management systems because of all of the unseen extensibility options that are needed nowadays – primarily focused around search and social optimization. I wrote an article on how to select a CMS and I still show it to the companies that I work with that are tempted just to build their own content management system. However, there are absolutely situations where a