How to Reduce and Recover Abandoned Shopping Carts

In the past, I’ve shared quite a few articles – including designing the perfect ecommerce checkout page  – to avoid abandoned shopping carts, but I continue to work with clients that have difficulty in optimizing their ecommerce user experience and checkout experience. What are the Average Cart Abandonment Rates? Desktop – Average Abandonment Rates are 67.1% Tablet – Average Abandonment Rates are 70% Phone – Average Abandonment Rates are 77.8% Your site will never attain

The Impact of Secure Payment Solutions on Online Shopping

When it comes to online shopping, the behavior of the shopper really comes down to some critical elements: Desire – whether or not the user needs or wants the item that’s being sold online. Price – whether or not the item’s cost is overcome by that desire. Product – whether or not the product is as advertised, with reviews often aiding in the decision. Trust – whether or not the vendor you’re buying from can

26 Steps to Creating a Successful Ecommerce Business in 2015

By 2017, ecommerce sales are estimated to reach $434 billion in the United States. We’ve been actually developing this site to add some ecommerce solutions and strategies after testing some automated reporting solutions last year. Much more to come in the next few months – we promise! Ecommerce Platforms developed this infographic with ecommerce strategies that will help you develop a sustainable business and focus on what you should do to succeed, from targeting the

The Perfect Basket Abandonment Email

We recently shared an infographic that provided evidence that the faster a sales representative returns a call to a prospective client via the web, the higher conversion rate. Not surprisingly, along the same line of logic… the folks at SaleCycle have found that the faster you get a shopping cart abandonment email sent, the higher the conversion rate! There are three key questions about basket abandonment emails that SaleCycle continues to answer: Timing: How long