Shortstack

Martech Zone articles tagged shortstack:

  • Ecommerce and RetailValentine's Day Social Media Contest Ideas

    ShortStack: Valentine’s Day Social Media Contest Ideas

    Valentine’s Day is almost upon us, and it’s time to roll out those Valentine’s promotions! Over half of consumers plan to celebrate Valentine’s Day this year, on par with 52% last year. Overall, consumers plan to spend $25.8 billion to celebrate Valentine’s Day, on par with last year’s spending and the third highest in the survey’s history.  NRF You should…

  • Social Media & Influencer MarketingHow to Create A Hashtag Contest On Social Media

    ShortStack: How To Create a #Hashtag Contest on Social Media

    If you’re searching for a strategy that can expand your brand’s reach, spark active engagement, and enrich your user-generated content (UGC), a hashtag contest might be the tool you’ve been seeking. UGC is an often-underestimated goldmine in the world of digital marketing. It refers to any form of content — text, videos, images, reviews, etc., created by people rather than…

  • Email Marketing & AutomationShortstack Facebook Social

    ShortStack: Facebook Landing Pages and Social Contests Made Easy

    If you’re utilizing Facebook as a resource to drive traffic to your business via a contest or call-to-action, utilizing a socially integrated platform is a must. With ShortStack you can develop funnels from a specific source – email, social media, digital ads – to a web page with a highly targeted focus. Facebook Landing Pages With ShortStack, you can build…

  • Marketing Infographicsperfect facebook contest app

    What are the Elements of the Best Facebook Contest Apps?

    Today I actually had the pleasure – thanks to an invite from Jay Baer – of sharing tacos and Margaritas with the leadership team from ShortStack out at Social Media Marketing World. I made sure to let the team from ShortStack know how much we’ve enjoyed our ongoing relationship. Sara from the ShortStack team has been feeding us with great…

  • Marketing Infographicsfacebook rules for contests

    Navigating the Wacky Rules of Facebook Contests and Sweepstakes

    Did you know that you can require entrants in your Facebook contest or sweepstake promotions to like your page, but you can’t require or even ask them to share your page? Hey, it’s their platform and their users, so they can make the rules however they’d like. If you want to get at their users, you have to navigate some…

  • Content Marketingshareable words

    The Surprising Words That Get Top Content Shared

    Recently, I wrote about 2 key elements that article titles should incorporate if they wish to be clicked on and read. Some words don’t just impact what folks read, it can also impact what folks share! This infographic from ShortStack provides data collected from Iris Shoor, Leo Widrich and Scott Ayres. Words that get content shared Blog Posts – Surprising,…

  • Social Media & Influencer MarketingFacebook Holiday Contest Ideas

    Super Festive Facebook Holiday Contest Ideas

    ShortStack analyzed more than 50,000 active Facebook Pages and 300,000 custom Facebook Page apps that serve more than 1.4 billion Facebook fans and, among the things they discovered: Engagement in December increased by as much as 66 percent on custom Facebook Page apps! Other data they uncovered about brands using Facebook Page apps during the month of December: Brands see…

  • Analytics & Testingsocial media tools

    25 Awesome Social Media Tools

    It’s important to note that social media platforms are quite different in their goals and features. This infographic from the 2013 Social Media Strategies Summit breaks down the categories nicely. When planning a company social strategy, the sheer number of available tools for social media management can be overwhelming. We’ve compiled 25 great tools to get you and your team…

  • Marketing Infographicsfacebook contest infographic

    Elements of a Perfect Facebook Contest App

    The first thing most business owners do when they want to increase engagement and Likes on their Facebook Pages is create a contest app. Yet so many people are confused not only by Facebook’s complicated rules, but by how to create an app that actually does what they hope it will. Creating the perfect app is both an art and…

  • Marketing Infographicsbest way engage users

    Successful Strategies for Social Enticement

    We’ve written about ShortStack in the past and today they sent over a nice note with a helpful infographic. Can you guess the best way to motivate users to spur engage with your brand or business? You got it: contests! That’s what ShortStack found when they did a survey of more than 800 users. (PS: That’s our affiliate link) That…

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