No doubt the pandemic altered consumer purchase behaviors and expectations leading retailers to find new and better ways to engage online. On top of increased online spend in 2020 — up 44% from 2019 to more than $861 billion in the US — there has been a big increase in online fulfillment options, with 80% of shoppers expecting to increase their usage of Buy-Online-Pickup-In-Store (BOPIS) and curbside pickup and 90% now preferring home delivery over a store visit.
Sales performance is essential to any growing business. With an engaged sales team, they feel more motivated and connected to the organization’s goals and objectives. The negative impact of disengaged employees on an organization can be substantial — such as lackluster productivity, and wasted talent and resources. When it comes to the sales team specifically, a lack of engagement can cost businesses direct revenue. Businesses must find ways to actively engage sales teams, or risk
Leadfeeder is a web app that increases your sales intelligence by integrating your sales and marketing data, enabling your organization to discover new businesses and monitor existing customers that are coming to your website. The identification is coupled with a rich database of employees where you can find the emails and social profiles of decision-makers within the organization. This is a great tool for B2B businesses because it can identify anonymous visitors that have an
One of our customers is on Squarespace, a content management system that provides all the basics – including ecommerce. For self-service clients, it’s a great platform with many options. We often recommend hosted WordPress because of its unlimited capabilities and flexibility… but for some Squarespace is a solid choice. While Squarespace lacks the API and millions of productized integrations that are ready to go, you can still find some fantastic tools to enhance your site. We
EveryoneSocial is the leading employee advocacy and social selling platform that provides its customers with an average of 1,750 connections per employee, 200% increase in sales pipelines, 48% bigger deal sizes, 4x increase in brand awareness, and at one-tenth the cost of paid social media programs. Why Employee Advocacy? Every company has a powerful, untapped resource with the potential to amplify marketing, drive sales & energize HR; the voice and networks of your employees. Simply put,
Chatbots, those computer programs that mimic human conversation using artificial intelligence, are transforming the way people interact with the Internet. It’s not surprising that chat apps are considered the new browsers and chatbots, the new websites. Siri, Alexa, Google Now, and Cortana are all examples of chatbots. And Facebook has opened up Messenger, making it not merely an app but a platform upon which developers can build an entire bot ecosystem. Chatbots are designed to
Companies put out some incredible content via social media or other sites that would benefit their brand on their own site as well. However, developing a process where every Instagram photo or Facebook update requires published and updated on your corporate site just isn’t viable. A much better option is to publish a social feed on your site in either a panel or page of your website. Coding and integrating each resource can be difficult