Social Bookmarking
Martech Zone articles tagged social bookmarking:
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Marketing Infographics
Douglas KarrFeb 9, 2017
How Much Does Outsourcing Social Media Cost?
These last few weeks, we’ve been analyzing the products and services that we offer our clients. As an agency, we do have some economies of scale in working with tools and expertise that we can share among clients – but those advantages must still provide the additional value necessary to accommodate agency pricing. We have little doubt that an internal staff…
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Analytics & Testing
Douglas KarrMay 30, 2013
What is Digital Marketing
We’ve had some similar infographics on the inbound marketing process, the rise of inbound marketing, and even an infographic on the explosive growth of inbound marketing. While inbound marketing focuses primarily on the acquisition of leads through your digital marketing efforts, this is an infographic from Pixaal, What is Digital Marketing? It’s quite a good infographic, but digital marketing has…
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Content Marketing
Douglas KarrJul 2, 2011
Do Google Benchmarks Matter?
Today I received a newsletter from Google Analytics, the first edition of the first volume read as follows: This month, we are replacing the standard “benchmarking” report in your Google Analytics account with data shared in this newsletter. We are using this newsletter as an experiment to surface more useful or interesting data to Analytics users. Data contained here comes…
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Email Marketing & Automation
Douglas KarrMay 22, 2011
Affordable Marketing Automation for Any Size Business
Marketing Automation is the name given to software platforms designed for marketing departments and organizations to simplify processes by automating repetitive tasks. One of those tasks is the ability to identify a visitor on your site, capture their information, and develop an ongoing communication strategy with them… accomplished with little or no resources using automation. According to the Aberdeen group,…
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Analytics & Testing
Douglas KarrApr 22, 2010
How Much Are You Paying for Free Analytics?
Barbara Jones from the Stellar Thoughts blog set up an interview for her CRM Strategy Sessions podcast using Skype. I’m really impressed with the quality of the audio (right down to the bird squawking in the background in my apartment). We discussed analytics as a whole as well as why someone would actually pay for an analytics package. Barb assists…
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Mobile and Tablet Marketing
Douglas KarrDec 13, 2008
Find Out the Companies Visiting Your Site
This week I got to attend a pretty exciting demonstration of Demandbase Stream?. Demandbase Stream is an Adobe AIR application that allows you to monitor your web traffic in real time. David Lieberman, Vice President of Business Development describes Demandbase Stream: Demandbase Stream is the first browserless Web application that enables sales and marketing people to find out which businesses…
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Content Marketing
Douglas KarrSep 1, 2008
4 Questions to Ask Your Website Visitor
Avinash Kaushik is a Google Analytics Evangelist. You’ll find his blog, Occam’s Razor, is an outstanding web analytics resource. The video can not be embedded, but you can click through on the following image: Avinash touches on fantastic insights, including analyzing what is NOT in your website that should be. Avinash mentions iperceptions, a company who assists companies understand customer…
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Social Media & Influencer Marketing
Douglas KarrMar 17, 2008
Embracing Web 2.0 in Business: A Personal Journey into the Digital Revolution
As a professional deeply invested in the dynamic world of sales and marketing, I recently had the opportunity to present on a topic revolutionizing our industry: Web 2.0. Though familiar to many, this concept still holds untapped potential for businesses. Here’s a glimpse into my presentation, highlighting the transformative power of Web 2.0 in the business landscape. My journey with…