Social Listening Stats

Martech Zone articles tagged social listening stats:

  • Marketing Infographicssocial listening

    Customers Are Trying To Reach You On Social Media, Are You There?

    5 out of every 6 requests made by consumers on social media to a business go unanswered. Businesses continue to make the terrible mistake of utilizing social media as a broadcast medium rather than recognizing its impact as a communication medium. Long ago, companies recognized the importance of managing inbound calls since customer satisfaction is directly attributable to retention and…

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