4 Ways Machine Learning Is Enhancing Social Media Marketing

Reading Time: 5 minutes With more people being involved in online social networking every day, social media have become an indispensable part of marketing strategies for businesses of all kinds. There were 4.388 billion internet users worldwide in 2019, and 79% of them were active social users. Global State of Digital Report When used strategically, social media marketing can contribute to a company’s revenue, engagement, and awareness, but simply being on social media does not mean making use of

Online Marketing Terminology: The Basic Definitions

Reading Time: 3 minutes Sometimes we forget how deep we are in the business and forget to just give someone an introduction to the basic terminology or acronyms that are floating around as we talk about online marketing. Lucky for you, Wrike has put together this Online Marketing 101 infographic that walks you through all of the basic marketing terminology you need to hold a conversation with your marketing professional. Affiliate Marketing – Finds external partners to market your

Social Media Marketing Workshops | Begins March 1, 2021 | Virtual Event

Reading Time: 2 minutes The Social Media Marketing Workshops start Monday, March 1, 2021, and take place daily until Thursday, March 11, 2021. If that doesn’t fit with your schedule, you can bypass the live experience and watch the recordings with your All-Access pass! How Social Media Marketing Workshops Will Help Your Marketing: Teach you how to create engaging content that the algorithms love. Show you how to create effective social ads. Show you how to increase your organic reach. Empower you

Khoros Marketing: Social Media Marketing & Management For Enterprise

Reading Time: 2 minutes Khoros helps large brands orchestrate, govern, publish, and measure social media campaigns that drive business results. How Khoros’ Social Media Platform Helps Enterprise Team effectiveness – Bring all your teams, channels, and content into one easy-to-adopt platform. Manage cross-channel social media campaigns and real-time conversations in a single dashboard with greater efficiency and visibility. Elevate your content – Collaborate, plan, and manage targeted social campaigns that inspire connections with your audience. Unified view of performance

Salon Business Secrets: 10 Actionable Marketing Ideas That Can Help You Secure More Clients

Reading Time: 5 minutes Salons invest a lot in their location, their staff and specialists, their equipment, and their products. However, one thing they often neglect to invest in is their marketing campaigns. How can the clients find your fantastic salon otherwise? Although marketing can be a tricky thing to master, it is still manageable, and there is no need to be intimidated. There are lots of marketing ideas tried and tested for salons that work well in attracting