Subdomain
Martech Zone articles tagged subdomain:
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Analytics & Testing
How To Track Subdomains In Google Analytics 4 Accounts
By default, Google Analytics 4 (GA4) tracks all subdomains of a domain in your account, even without cross-domain tracking enabled. That’s useful if you want to aggregate all of your company’s activities throughout your subdomains in a single Google Analytics account. Martech Zone, for example, publishes translated versions of our site utilizing subdomains for each language published. Within Google Analytics…
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Search Marketing
How A Rogue, Hacked Subdomain Got My Primary Domain In Trouble with Google!
When a new service hits the market that I want to test out, I typically sign up and give it a test run. For many platforms, part of the onboarding is to point a subdomain to their server so you can run the platform on your subdomain. Over the years, I’ve added dozens of subdomains that pointed to different services.…
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Analytics & Testing
Google Analytics: Don’t Record a Subdomain Click as a Bounce
Many of our clients are Software as a Service providers and have both a website and an application site. We advise the two often be kept separate since you want the ease and flexibility of a content management system for your site, but don’t want to be restrained by version control, security and other issues with your application. However, that…