Sonix: Automated Transcription, Translation and Subtitling in 40+ Languages

Reading Time: 2 minutes A couple of months ago, I shared that I had implemented machine translations of my content and it exploded the reach and growth of the site. As a publisher, growth of my audience is critical to the health of my site and business, so I’m always looking for new ways to reach new audiences… and translation is one of them. In the past, I’ve used Sonix to provide transcriptions of my podcast… but they have

How to Channel Your Marketing Translation Spend to Benefit from the Ecommerce Boom

Reading Time: 3 minutes Ecommerce has been a rising trend over the past decade. And with the pandemic, more people are shopping online than ever. Ecommerce provides the perfect way to reach demographics all over the world from right behind a computer. Below, we’ll look at the importance of marketing translation services and how to use them to boost your eCommerce sales.  Why it Pays to Use Professional Marketing Translation for Your International Marketing Strategy Using a professional marketing translation service

16 Steps to Compelling Content Creation

Reading Time: < 1 minute Sometimes a checklist makes life easy and this one is pretty good on ideas for developing compelling content creation courtesy of WebSearch SEO. I like the advice here because it goes beyond the actual media and points to other elements that make consuming the content easier as well. The 16 Steps to Compelling Content Creation: Think like a journalist. Get inspiration from your network. Try short, concise content. Use industry news. Keep it conversational. Don’t

Audio and Video Transcription Made Easy: Speechpad

Reading Time: < 1 minute When we’ve written about YouTube optimization in the past, one of the keys was having a detailed description. YouTube doesn’t machine transcribe and interpret the verbiage in your video (yet), so relying on the information you detail in your video description is still critical. Jay Baer of Convince and Convert recommended Speechpad to us. They have transcribed over 1,230,645 minutes of audio and video for clients large and small. How Speechpad works Create an account