Hippo Video: Boost Sales Response Rates With Video Selling

My inbox is a mess, I’ll totally admit it. I have rules and smart folders that are focused on my clients and virtually everything else falls by the wayside unless it captures my attention. Some sales pitches that stand out are personalized video emails that have been sent to me. Seeing someone speak to me personally, observing their personality, and quickly explaining the opportunity for me is engaging… and I’m certain that I respond more

vidREACH: A Video Email Platform Reimagining Prospecting

Lead generation is the major responsibility for marketing teams. They are focused on finding, engaging and converting a target audience into prospects that can become customers. It is vital for a business to create a marketing strategy that fuels lead generation. In light of that, marketing professionals are always searching for new ways to stand out, especially in an often oversaturated world. Most B2B marketers turn to email, viewing it as the most effective distribution

How to Measure the ROI of Your Video Marketing Campaigns

Video production is one of those marketing strategies that’s often under-rated when it comes to ROI. A compelling video can provide the authority and sincerity that humanizes your brand and pushes your prospects to a purchase decision. Here are some incredible statistics associated with video: Videos embedded in your website can result in an 80% increase in conversion rates Emails containing video have a 96% higher click-through rate when compared to non-video emails Video marketers

Video Support in Email is Growing – and Working

With a lot of profound research, Monks once again come up with yet another interesting infographic on Video Email . This infographic provides valuable stats on why using video in email is imperative, best ways of incorporating video in email and some myths associated with using video in email. This infographic will walk you through the importance of using video in email, different types of video email, myths associated with using of video in an