Stock Video Footage, Animation and Effects Sites and Resources

Reading Time: 4 minutes B-roll, stock footage, news footage, music, background videos, transitions, charts, 3D charts, 3D videos, video infographic templates, sound effects, video effects, and even full video templates for your next video can be purchased online. As you’re looking to streamline your video development, these packages can really accelerate your video production and make your videos look far more professional in a fraction of the time. If you’re fairly tech savvy, you may even wish to dive

The Importance of A Video Marketing Strategy: Statistics and Tips

Reading Time: 2 minutes We just shared an infographic on the importance of visual marketing – and that, of course, includes video. We’ve been doing a ton of video for our clients recently and it’s increasing both engagement and conversion rates. There are many types of recorded, produced videos you can do… and don’t forget real-time video on Facebook, social video on Instagram and Snapchat, and even Skype interviews. People are consuming mass amounts of video. Why You Need

Renderforest: Real-Time Video Editing and Animation Templates Online

Reading Time: 2 minutes We’re launching a new series of interviews here soon on the marketing technology blog with the assistance of Creative Zombie Studios. Our existing podcast with Edge of the Web Radio is amazing and airs regionally in Indianapolis on Saturday afternoons on Freedom 95… but sometimes we need to dig deep with the talent we wish to interview. With the background music from a friend’s band, Brad and his team put together a great intro voiceover

5 Video Editing Tips for Marketers

Reading Time: 5 minutes Video marketing has become one of the top ways to market in the last decade. With the prices of equipment and editing programs dropping as they become more commonly used, it has also gotten a lot more affordable. Video production can be tricky to get just right the first few times you try it. Finding the right way to set a video up for marketing is harder than normal editing is. You have to put

Case Studies for Marketing: Can We Be Honest?

Reading Time: 6 minutes Working in the SaaS industry for so long, I continue to groan as I download and read case studies. Don’t get me wrong, I’ve actually worked at several companies where we discovered a client doing amazing things with our platform or who have attained incredible results… and we’ve pushed and promoted a case study about them. Marketing isn’t all about acquisition, though. Marketing is about identifying great prospects, providing them the research they need to