Viral Marketing
Martech Zone articles tagged viral marketing:
-
Social Media & Influencer Marketing
Douglas KarrJul 12, 2023
101 Questions You Can Ask Your Followers On Social Media To Engage Deeper With Your Brand
Asking questions is a great strategy for engagement on social media for brands. Here are ten reasons why asking your followers on social media can help you with your social media marketing: Encourages interaction: Questions prompt your followers to respond, which leads to increased interaction and engagement. It invites them to participate and share their opinions, experiences, and ideas, making…
-
Social Media & Influencer Marketing
Mike MandellApr 17, 2023
How Small Businesses Can Go Viral Without a Social Media Team, Law By Mike Explains
Regardless of the industry, most companies understand that viral content provides a unique path to gaining new customers and making more money. The great secret, however, is figuring out how a business or solopreneur can create viral content — especially if they don’t have a dedicated social media team. When I first set out to draw attention to my law…
-
Marketing Infographics
Douglas KarrDec 26, 2022
What Are The Common Elements of Viral Content?
Personally, I believe the term viral is a bit overused, especially as a strategy. I do believe that there’s a strategy to make shareable content, though. There are many factors that can contribute to something going viral on the internet. Some of the most important ones include: Content – For content to go viral, it often needs to be interesting,…
-
Marketing Infographics
Douglas KarrApr 14, 2022
Buzz, Viral or Word of Mouth Marketing: What’s the difference?
Dave Balter, the founder of BzzAgent, defines the differences in Buzz, Viral, and Word of Mouth Marketing. Here are excerpts with Dave’s great definitions: What is Word of Mouth Marketing? Word of Mouth Marketing (WOMM) is the most powerful medium on the planet. It’s the actual sharing of an opinion about a product or service between two or more consumers.…
-
Content Marketing
Douglas KarrOct 2, 2014
What is Viral Marketing? Some Examples and Why They Worked (or Didn’t)
With the popularity of social media, I would hope that the majority of businesses are analyzing every campaign they execute with the hope of it being shared through word of mouth to increase its reach and potency. What is Viral Marketing? Viral marketing refers to a technique where content strategists purposely design content that’s both easily transportable and highly engaging…
-
Content Marketing
Douglas KarrJul 12, 2014
How to Make Your Content More Shareable
The title of this infographic is really The Secret Formula for The Perfect Viral Share. I love the infographic but I’m not a fan of the name… first, I don’t believe there’s a formula. Next, I don’t believe there’s a perfect share. I believe there are a combination of factors and events that lead up to great content being shared.…
-
Content Marketing
Douglas KarrApr 3, 2012
Anatomy of Going Viral
Having seen ten times as many viral strategies die than survive, I’m not sure I’m a huge believer that there’s some sort of viral winning algorithm. True that some agencies are much better than others… but I don’t believe that anyone can promise a viral strategy… unless they put up some BIG money and prizes to support it. That said,…
-
Advertising Technology
Douglas KarrFeb 5, 2009
It’s Not Getting Easier for Marketers
Key to many of the links I share and the posts I write on this blog is automation. The reason is simple… at one time, marketers could easily sway consumers with a brand, a logo, a jingle and some nice packaging (I admit that Apple is still great at this). Mediums were uni-directional. In other words, Marketers could tell the…