Visitor Identification

Martech Zone articles tagged visitor identification:

  • CRM and Data PlatformsKrateo.ai: Spring B2C Consumer Data Cleaning

    Krateo.ai: Spring Data Cleaning Means Deeper Consumer Understanding

    Consumer data is a mess. Think of an aged house in a run-down neighborhood with an overgrown yard. And inside, it’s even worse. Cobwebs, falling shutters, peeling wallpaper, musty furniture. Yeah…that’s the condition of data these days. So, as we roll toward Spring, maybe it’s time we started looking at your data as a project that needs attention. Consumer data…

  • Analytics & TestingSharpSpring Campaigns

    Sharpspring: A Comprehensive and Affordable Sales and Marketing Automation Platform

    SharpSpring integrates marketing automation and CRM in one end-to-end solution designed to grow your business. Their feature-rich platform has everything you need and more for inbound sales & marketing automation: behavior-based email, campaign tracking, dynamic landing pages, blog builder, social media scheduling, intelligent chatbots, CRM & sales automation, dynamic form builder, reporting and analytics, anonymous Visitor ID, and more. The…

  • Analytics & TestingDepositphotos 9048816 s

    The B2B Sales Pipeline: Turning Clicks into Customers

    What is a sales pipeline? In both the business to business (B2B) and the business to consumer (B2C) world, sales organizations work to quantify the number of leads they are currently trying to convert into customers. This provides them with a prediction as to whether they are going to meet the goals of the organization as it pertains to acquisition…

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