My company has been assisting a few clients with implementing and expanding their Shopify marketing efforts over the last few years. Because Shopify has such a huge marketshare in the e-commerce industry, you’ll find that there are a ton of productized integrations that make life easier for marketers. US social commerce sales will grow more than 35% to surpass $36 billion in 2021. Insider Intelligence The growth of social commerce is a combination of integrated
Subbly: Launch Your Subscription Box Service With This Ecommerce Platform
One huge rage that we’re seeing in ecommerce is subscription box offerings. Subscriber boxes are an intriguing offering… from meal kits, children’s education products, to dog treats… tens of millions of consumers sign up for subscription boxes. Convenience, personalization, novelty, surprise, exclusivity, and price are all characteristics that drive subscription box sales. For creative ecommerce businesses, subscription boxes can be lucrative because you turn one-time buyers into repeat customers. The subscription eCommerce market is worth
Moosend: All The Marketing Automation Features To Build, Test, Track, and Grow Your Business
One exciting aspect of my industry is the continued innovation and dramatic drop in cost for highly sophisticated marketing automation platforms. Where businesses once spent hundreds of thousands of dollars (and still do) for great platforms… now the costs have dropped significantly while the featuresets continue to improve. We were recently working with an enterprise fashion fulfillment company that was ready to sign a contract for a platform that would cost them over half-a-million dollars
MakeWebBetter: Build and Grow Your Ecommerce Business with WooCommerce and Hubspot
There’s no doubting the far reach of Hubspot as a CRM and marketing automation platform and WordPress as a Content Management System. Because it’s a simple plugin and add-on, WooCommerce has been growing in popularity as an ecommerce platform to easily implement. While WordPress has released it’s own CRM, the platform lacks the maturity of Hubspot for its ability to drive process to the acquisition and retention strategies of an organization. Hubspot‘s affordable coupling of
ShippingEasy: Shipping Pricing, Tracking, Labeling, Status Updates, and Discounts For Ecommerce
There’s a ton of complexity with ecommerce – from payment processing, logistics, fulfillment, through to shipping and returns – that most companies underestimate as they take their business online. Shipping is, perhaps, one of the most important aspects of any online purchase – including cost, estimated delivery date, and tracking. Additional costs of shipping, taxes, and fees were responsible for half of all abandoned shopping carts. Slow delivery was responsible for 18% of abandoned shopping