Yandex

Martech Zone articles tagged Yandex:

  • Search MarketingSEO Statistics, History, and Trends

    SEO Statistics: History, Industry, and Trends in Organic Search (Updated for 2023)

    Search engine optimization (SEO) affects the online visibility of a website or a web page in a web search engine’s unpaid results, referred to as natural, organic, or earned results. Search Engine History Here’s a timeline of organic search history and its evolution over the years: 1994: AltaVista was launched. Ask.com (originally Ask Jeeves) started ranking links by popularity. 1995:…

  • Search MarketingWhat is SEO? Search Engine Optimization

    What is SEO? Search Engine Optimization In 2023

    One area of expertise that I’ve focused my marketing on over the last two decades is search engine optimization (SEO). In recent years, I’ve avoided classifying myself as an SEO consultant, though, because it has some negative connotations with it that I would like to avoid. I often conflict with other SEO professionals because they focus on algorithms over search…

  • Analytics & TestingSupermetrics - export marketing data automatically

    Supermetrics: Automate Extracting Your Data From Virtually Any Marketing Platform

    It’s an unfortunate truth but a vast majority of SaaS providers don’t have a comprehensive reporting solution and/or lack the capabilities to extract or migrate the marketing data. As marketers struggle to coordinate their marketing strategies across a stack of solutions, they need a tool that can pull the necessary data so they can analyze across mediums and channels. Supermetrics…

  • Content MarketingHow to Remove Malware from WordPress

    How to Check, Remove, and Prevent Malware from Your WordPress Site

    This week was pretty busy. One of the non-profits that I know found themselves in quite a predicament – their WordPress site was infected with malware. The site was hacked, and scripts were executed on visitors that did two different things: The site tried to infect Microsoft Windows users with malware. The site redirected all users to a site that…

  • Analytics & TestingMarketing Team Communication and Analysis

    Why Team Communication Is More Important Than Your Martech Stack

    Simo Ahava’s atypical viewpoint on data quality and communication structures freshened up the whole lounge at the Go Analytics! conference. OWOX, the MarTech leader in the CIS region, welcomed thousands of experts to this gathering to share their knowledge and ideas. OWOX BI Team would like you to think over the concept proposed by Simo Ahava, which definitely has potential…

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