GoSite: An All-In-One Platform for Small Businesses To Go Digital

Integrations aren’t particularly easy between the services your small businesses need and the platforms that are available. For internal automation and seamless customer experience to work well can be out of budget for most small businesses. Small businesses need functionality that spans most platforms: Website – a clean website that’s optimized for local search. Messenger – the ability to effectively and easily communicate in real-time with prospects. Booking – self-service scheduling with cancelation, reminders, and

Juicer: Aggregate All Your Social Media Feeds into a Beautiful Web Page

Companies put out some incredible content via social media or other sites that would benefit their brand on their own site as well. However, developing a process where every Instagram photo or Facebook update requires published and updated on your corporate site just isn’t viable. A much better option is to publish a social feed on your site in either a panel or page of your website. Coding and integrating each resource can be difficult

What is the Impact of Online Consumer Reviews on Your Business?

We recently met with a fantastic company, Viral Launch, who work with businesses selling products via Amazon. By working on both optimizing a product page and incorporating strategies to collect reviews from customers, they’re able to increase the visibility of your products in internal product searches… ultimately increasing sales exponentially. It’s difficult work, but they’ve got the process down pat and continued to repeat it for more and more clients. Their service spells out the impact

Attention Shoppers: Retail Earns More Reviews than Restaurants on Yelp

You hear TripAdvisor, you think hotels. You hear Healthgrades, you think doctors. You hear Yelp, and chances are good that you think restaurants. That’s exactly why it comes as a surprise to many local business owners and marketers to read Yelp’s own statistic which states that, of the 115 million consumer reviews Yelpers have left since launch, 22% relate to shopping vs. 18% relating to restaurants. Retail reputation, then, makes up the dominant portion of

Capture Yelp and Google Reviews from Apps Your Customers Use!

Not too long ago we had a fantastic interview with Daniel Lemin, the author of ManipuRATED: How Business Owners Can Fight Fraudulent Online Ratings and Reviews. He spoke to the importance of capturing reviews in order to have both fresh reviews and to combat any negative reviews that may occasionally arise. Is there a better time to capture a great review than just after a satisfied customer leaves your business? Probably not – so why not

MomentFeed: Localized Mobile Marketing Solutions for Search and Social

If you’re a marketer at a restaurant chain, or over franchisees, or a retail chain, you can’t possibly work across every market and medium to promote each location without some kind of system. Your brand is largely invisible to local search, blind to local customer engagement, don’t have tools to create locally relevant ads, and they are often not managing a complete social media presence. Compound the effort with some key consumer behavioral changes: It’s