Are Your Video Ads Being Seen?

A little more than half of all advertisements on video pages are seen across the web, a difficult situation for marketers hoping to take advantage of the growing video viewership across devices. It’s not all bad news… even a video ad that was partially listened to still had an impact. Google analyzed their DoubleClick, Google and Youtube advertising platforms to try to identify the factors that help determine the viewability of those video ads. What

Smart Ways to Combine Content Marketing with SEO

The folks at Blogmost.com developed this infographic and named it Little Known Ways to Build High Quality Backlinks in 2014. I’m not sure I like that title… I don’t think companies should focus on building links anymore. Our local search experts at Site Strategics like to say that new strategies require earning links rather than actively building them. More importantly, I believe this infographic combines a ton of tools and distribution sites where you can