Youtube Marketing: Why It’s Still a Must!

We hosted a regional meeting of podcasters at our office to discuss the proliferation of video in podcasting. It was an incredible discussion – from new technology, technological challenges, to real-time social video strategies. In none of the conversations was the question asked, should we be doing video? Rather, it was all about how we can execute video to accompany the podcasting efforts the most efficient way possible. As one podcaster, Chris Spangle, an audio and video

Infographic: 46% of Consumers Use Social Media in Purchase Decisions

I want you to do a test. Go to Twitter and search for a hashtag related to your business and follow leaders that appear, go to Facebook and search for a group related to your industry and join it, then go to LinkedIn and join an industry group. Spend 10 minutes a day on each for the next week and then report back whether or not it was worth it. It will be. You’ll learn

Video: Youtube Video Revolution 2.0

I don’t know about you, but I’m starting to see a lot more advertisements on Youtube. As video becomes more affordable and impactful, it seems that every marketing strategy needs to incorporate it. Video is very unique in that it reaches virtually everyone. Not everyone reads, but everyone watches. And with Youtube installed on virtually every connected platform, there’s no way you’re not watching Youtube videos. For marketers, the impact of ads on relevant videos