Content MarketingSearch MarketingSocial Media & Influencer Marketing
Automate Influence Marketing Campaigns with TapInfluence
TapInfluence debuted its new cloud-based software platform for automating all aspects of influencer marketing campaigns. If TapInfluence sounds new… it’s because it is. TapInfluence was once BlogFrog but has been rebranded with a new focus and platform.
TapInfluence automates the process of identifying and engaging with large numbers of social influencers (content creators on blogs, Facebook, Pinterest, Twitter and other social platforms), as well as the distribution of content across all social networks and campaign analysis via measurement dashboards. Brands and agencies work with TapInfluence to increase awareness, engage with customers online and create brand advocates.
What TapInfluence off ers…
- Identify – Find topic-specific influencers who are trusted by your target audience
- Activate – Mobilize influencers to create peer-trusted content that attracts and engages your target consumers
- Distribute – Amplify social content at scale across the web on blogs, Facebook, Twitter, Pinterest and more
- Measure – Track performance, engagement, e ffectiveness and program ROI
- Manage – Manage blogger and other social influencer campaigns from one platform
That screen shot looks like the product is in full production.