Technology innovations have been a boon to our society and too many fields and industries in many ways. One ecommerce innovation has been the use of 3D technology. A limitation of the web (at this point) is the ability to fully experience a product like we do in-person at a retail outlet.
Until AR and VR are widely adopted, the most impactful and engaging experience is the ability to thoroughly inspect a product online where you can rotate and zoom the product to see every aspect of it. When I was recently purchasing a soundbar for our studio, I was able to rotate and zoom in on the inputs to ensure that it was compatible with the other equipment we had. That was a lot easier than weeding through product information sheets!
What is 3D Configurator?
A 3D Configurator is an application which allows your clients to display your products from every angle. It will enable your clients to customize your products instantaneously and interactively. A real-time 3D Configurator is a tool that can increase conversion rates on your website. This 3D sales technique allows customers to inspect and customize the products in real-time. 3D interactions have been found to improve both customer interaction and – ultimately satisfaction. By increasing the thoroughness of inspection, you can reduce overall returns and customer churn.
VisCircle – The 3D Configurator Company
VisCircle is a real-time 3D Configurator provider. Whether you’re selling a wedding ring, a couch, a car, utensils or pen, they can make it more interactive and attractive. Their platform enables marketers to integrate more variants, materials, and characteristics of products to increase overall conversions.
The 3D Configurator provided by VisCircle runs on all common systems including Windows, Mac OS, Android, iOS and also on browsers like Google Chrome or Firefox. Here’s a great example: