Analytics & Testing

Webtrends Augmented Reality Demo

If you don’t see the following video, click through to see an augmented reality mashup utilizing Webtrends!

This is a great demonstration of the utilization of analytics and offsite activity seen at Webtrends Engage 2010 conference. The camera finds and tracks the badge, updates Webtrends, and – in real-time – displays the latest attendance specifications!

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Douglas Karr

Douglas Karr is CMO of OpenINSIGHTS and the founder of the Martech Zone. Douglas has helped dozens of successful MarTech startups, has assisted in the due diligence of over $5 bil in Martech acquisitions and investments, and continues to assist companies in implementing and automating their sales and marketing strategies. Douglas is an internationally recognized digital transformation and MarTech expert and speaker. Douglas is also a published author of a Dummie's guide and a business leadership book.
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