Scaling a direct-to-consumer (DTC) brand today means more than running ads or growing your email list—it requires forming deep, authentic partnerships with creators that drive real sales. However, many brands struggle to juggle influencer outreach, link tracking, and complex UGC workflows. If your influencer marketing feels high-effort and low-reward, it’s time to switch to a more innovative platform.
ShopMy
ShopMy is the end-to-end creator commerce platform that helps DTC brands streamline affiliate, gifting, and creator collaboration—all in one place. From product discovery to ROI tracking, ShopMy empowers brands and creators to build meaningful, high-impact partnerships that fuel growth. With built-in affiliate tech, curated digital shops, and performance analytics, it removes the guesswork from creator marketing and unlocks scalable results.
ShopMy provides direct-to-consumer brands with access to high-performing creators who actively promote products they love. This isn’t a passive influencer database—it’s a dynamic marketplace where authentic product recommendations meet real monetization.
Whether you’re launching a new product, seeding top-tier creators, or doubling down on affiliate partnerships, ShopMy makes it simple to curate, distribute, and track everything from one platform. Brands like Drunk Elephant, Nike, Free People, and Hourglass trust ShopMy to drive measurable ROI through influencer marketing that actually works.
DTC brands on ShopMy save time, reduce costs, and gain insight into their affiliate programs like never before. With advanced filtering and Shopify integration, you can build targeted lookbooks, automate gifting, and track results in real-time. The result? Less manual coordination, more ROI-driven outcomes.
Key Features That Set ShopMy Apart
- Affiliate Marketing: Let creators monetize content instantly with high-commission links from 50,000+ global retailers—no brand outreach required.
- App: Stay connected on the go with creator messaging, link creation, and gifting approvals via mobile.
- Automated Gifting: Send curated lookbooks directly to creators, complete with product details, limits, and personalized messaging.
- Brand Partnerships: Collaborate more closely through ShopMy’s chat system, paid collaboration opportunities, and custom gifting workflows.
- Browser Extension: With SnapShop, creators can quickly add products to their storefront and earn affiliate commissions with a single tap.
- Campaign Management: Launch and manage creator campaigns while tracking engagement and fulfillment within your dashboard.
- Chat with Talent: Message creators directly inside the platform to align on deliverables, gifting, and more.
- Creator Database: Search creators by category, audience size, platform, and performance metrics to find your perfect partners.
- Digital Shops: Creators showcase your products in curated storefronts shared via gift guides, social bios, and more.
- Social Listening: Monitor where your brand is being mentioned and what’s driving creator engagement.
- Track to Optimize: View clicks, conversions, and sales per creator and campaign so you can optimize and reinvest in what performs.
- Web Dashboard: Manage your creator program, product visibility, gifting strategy, and analytics from a single, intuitive interface.
These tools work together to ensure that your products get into the right hands—with zero friction and complete visibility into performance.
Automated Gifting With Lookbooks
ShopMy’s Lookbooks make influencer seeding as easy as building a product catalog. Brands can pull in product variants directly from Shopify, set selection rules (by price or quantity), and send curated collections to individual creators or entire lists. Every action—from selection to shipment—is tracked and tagged back to each creator.
You can monitor fulfillment, see live orders from Shopify, and follow ROI in your analytics dashboard. Lookbooks help reduce manual follow-up, increase engagement, and provide a professional, scalable way to manage product gifting at scale.
How to Get Started
Getting started with ShopMy is seamless. Brands can request a demo to walk through features like creator search, gifting, campaign analytics, and more. Once onboarded, your team can launch campaigns, approve creators, send gifts, and track everything in real-time—no spreadsheets, no guesswork.
At Larroudé, we have been early adopters of ShopMy, and I cannot recommend it enough to any brand or influencer. It is incredibly easy to navigate for both content creators and brands. Seeding and data tracking work seamlessly.
Marina Larroudé, Co-Founder, Larroudé
ShopMy isn’t just another influencer platform—it’s a commerce engine designed for modern DTC growth. If you’re ready to turn your creator program into a scalable, performance-based revenue channel, now’s the time to take action.
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