E-commerce and Retail Articles
E-commerce and retail technologies are transforming the way businesses sell products and services online. From building online stores to optimizing checkout processes and managing shipping and logistics, these tools and strategies help companies create seamless shopping experiences for their customers. Key subtopics within ecommerce and retail include ecommerce platforms, payment gateways, conversion rate optimization, product information management, and order fulfillment. Whether you’re a small business just starting out with ecommerce or a large retailer looking to optimize your online operations, staying up-to-date with the latest trends and best practices is essential for success. Explore the articles below to learn more about how ecommerce and retail technologies can help you grow your business.
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The Rise of AI Agents in E-Commerce: What They Are, How They Work, and Why They Matter
Artificial intelligence (AI) has been steadily reshaping digital commerce for years; however, the emergence of agentic AI marks a significant shift in this evolution. Instead of being limited to narrow, rule-based automations or simple chatbots, AI agents are adaptive, task-oriented systems that can operate across multiple domains of an e-commerce business. They are designed not just to execute single actions,…
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Product, Choice, and Emotion: Putting Emotional Marketing to Work
We spend a lot of time fine-tuning features, writing copy, and tweaking funnels, but the truth is most decisions aren’t made on logic alone. They’re driven by how people feel in the moment. That’s the point Nick Thomas drives home in How Emotional Marketing Can Save the World. While the book was written with nonprofits in mind, the lessons apply…
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How to Build a Web Design Survey for Your Client (Updated for 2025)
Web design projects are more complex than ever, as they must bridge business goals, brand identity, and user experience (UX). One of the most overlooked but critical steps in building a successful website is the discovery process, and a thoughtfully constructed survey can make all the difference. A survey ensures that the designer understands the client’s vision, the client feels…
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Meta May Have 1 Billion AI Users, But Trust and Brand Identity Will Win the AI Race
When Meta announced it had surpassed 1 billion users of its AI products, the scale alone felt definitive. The AI race, it seemed, had crowned a winner. But that perception misses a more complex and interesting truth. We’re still in the early innings of AI adoption, and the next phase won’t be defined by who has the most users, the…
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Every Marketing Metric That Matters and How to Calculate Each
Success hinges on tracking the right metrics across all channels – from digital and social media to traditional advertising and in-store performance. Marketing metrics are quantifiable measures that help evaluate the effectiveness of campaigns and strategies, providing insights into audience engagement, conversion efficiency, and return on investment. This guide presents an exhaustive list of marketing metrics, grouped into logical categories…
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Top 8 Best Email Marketing Services for Beginners: A Complete 2025 Review
Email marketing continues to be one of the most cost-effective and dependable ways for businesses to connect with customers. Unlike social media algorithms that change overnight, email ensures your message reaches the inbox directly. For beginners, though, the challenge is choosing the right platform: one that’s simple enough to use right away but powerful enough to grow with you. This…
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What Is An Ultimate Customer Experience (CX), Really?
Customer experience encompasses the entire journey a customer undertakes with a brand, spanning from awareness to consideration, purchase, usage, support, and even advocacy. It encompasses every interaction or touchpoint, both direct and indirect: seeing an ad or hearing about you, visiting your website, making a purchase, using the product or service, seeking help when needed, reading documentation or tutorials, renewing…
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Amplience: The Cognitive CMS That Powers Modern Commerce
Modern commerce has outgrown traditional content systems. Retailers and brands now face the challenge of producing more content than ever1riences across numerous digital touchpoints. Yet, teams often struggle with disconnected workflows, siloed tools, and assets that are hard to scale or repurpose. To compete, businesses need a platform that unifies creation, management, and delivery without slowing down the pace of…
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Why Google Shopping Syndication and Ads Are Essential for Commerce (Products, Auto, Travel, or Retail)
80% of shoppers begin their product research on Google, making it the top gateway for e-commerce discovery. SQ Magazine Google Shopping has evolved into a central hub for e-commerce, touching virtually every product category – from everyday retail goods to big-ticket items like cars. It’s deeply integrated into every Google search result across the advertising ecosystem and multiple platforms, making…
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Sitecore OrderCloud: Composable Commerce for B2B, B2C, and B2X
Businesses face mounting pressure to deliver seamless, personalized, and scalable digital commerce experiences—whether you’re serving other companies, consumers, or hybrid models. You’re balancing diverse customer needs, fluctuating demand, and complex operational workflows, often hamstrung by rigid platforms that struggle to adapt. The real challenge lies in enabling flexible growth, maintaining high performance during peaks, and empowering your teams to manage…
