Selling on Amazon offers tremendous opportunities, but navigating the competitive landscape requires more than just listing a product. With millions of sellers vying for customer attention, finding profitable products, optimizing listings, managing inventory, and running effective ad campaigns can be overwhelming. Without the right tools, sellers risk falling behind in rankings, missing out on potential sales, and struggling with inefficient workflows.
Helium 10
Helium 10 is an all-in-one software suite designed to help Amazon sellers streamline operations, optimize listings, track performance, and scale their businesses efficiently. Used by over 2 million sellers worldwide, Helium 10 provides a comprehensive set of tools for product research, keyword optimization, inventory management, analytics, and PPC advertising. Whether you’re a beginner launching your first product or a high-volume seller looking to scale, Helium 10 equips you with the data-driven insights needed to succeed.
Helium 10 stands out due to its robust toolset and cutting-edge analytics that give sellers a competitive edge. The platform allows users to find winning products, rank higher in searches, optimize listings for better conversions, and run cost-effective ad campaigns. With AI-driven insights and automation, Helium 10 helps sellers reduce manual work while maximizing profitability. Its Google Chrome Extension, powerful keyword tools, and advanced analytics dashboards make it a go-to solution for Amazon sellers at every stage.
Helium 10 Features That Help Amazon and FBA Sellers Thrive
Selling on Amazon, whether through Fulfillment by Amazon (FBA) or self-fulfillment, presents challenges such as finding profitable products, optimizing listings, managing inventory, and running effective advertising campaigns. Helium 10 provides Amazon sellers and FBA sellers with an all-in-one solution to streamline operations, boost rankings, and increase sales. Below are the top Helium 10 features that benefit all Amazon sellers:
Advertising & PPC Automation
- Adtomic: A powerful AI-driven Amazon PPC management tool that helps both Amazon and FBA sellers run optimized ad campaigns, automate bid adjustments, and improve advertising ROI.
Keyword Research for Maximum Visibility
- Cerebro: A reverse ASIN lookup tool that reveals which keywords competitors rank for, helping Amazon and FBA sellers optimize their listings and advertising campaigns.
- Magnet: A keyword generator that provides high-performing keyword suggestions based on search volume, competition, and conversion potential, ensuring sellers’ listings are highly discoverable.
Inventory Management & Order Optimization
- Alerts: Provides real-time notifications for unauthorized listing changes, suppressed listings, or potential hijackers, helping sellers maintain control over their listings and brand.
- Inventory Management: Helps Amazon and FBA sellers track stock levels, forecast demand, and prevent overstocking or stockouts, ensuring efficient fulfillment and reducing unnecessary costs.
Listing Optimization for Better Conversions
- Frankenstein: Processes raw keyword data into refined, optimized keyword lists, ensuring product listings contain high-converting search terms.
- Listing Analyzer: Provides a detailed evaluation of existing listings and offers data-driven recommendations to improve visibility, conversion rates, and overall effectiveness.
- Scribbles: Ensures Amazon and FBA sellers use the most important keywords in product titles, bullet points, and descriptions to maximize search rankings.
Product Research & Validation
- Black Box: Helps Amazon and FBA sellers discover high-demand, low-competition products by analyzing sales trends, revenue potential, and competition. With a database of 450+ million Amazon products, sellers can identify profitable opportunities quickly.
- Xray (Chrome Extension): Provides real-time product insights, including estimated sales, revenue, and competition, while browsing Amazon, allowing sellers to validate product ideas before investing.
Profit Tracking & Market Insights
- Keyword Tracker: Tracks ranking changes for key search terms, allowing sellers to adjust their SEO and advertising strategies for better visibility.
- Market Tracker 360: A competitive intelligence tool that allows sellers to monitor market trends, track competitors, and identify opportunities for growth.
- Profits: A real-time financial dashboard that tracks sales, expenses, and net profit for Amazon and FBA sellers, providing clear insights into business performance.
Refund & Reimbursement Automation (For FBA Sellers)
- Refund Genie: Automatically scans FBA sellers’ accounts for lost, damaged, or mishandled inventory within Amazon fulfillment centers and generates reimbursement requests, helping them recover lost funds.
Helium 10 has helped thousands of Amazon sellers streamline their businesses and achieve massive growth.
Can’t say enough good things about this software. It is absolutely essential to the success of my business.
Alexandre, Amazon Seller
How to Use Helium 10 to Scale Your Amazon Business
Getting started with Helium 10 is straightforward. After signing up, users can explore various tools to assist in different aspects of their Amazon business. Here’s a simple workflow:
- Product Research: Use Black Box or Xray to find high-demand, low-competition products that align with both FBA and merchant-fulfilled strategies.
- Keyword Research: Leverage Cerebro and Magnet to discover high-ranking keywords that will increase visibility and drive traffic to your listings.
- Listing Optimization: Optimize product listings with Scribbles, Frankenstein, and Listing Analyzer to rank higher in Amazon search results and improve conversions.
- Inventory & Operations: Track stock levels and streamline operations with Inventory Management and Refund Genie to prevent overstocking and stockouts, ensuring smooth fulfillment.
- Refund Recovery (For FBA Sellers): Use Refund Genie to identify and recover lost revenue from Amazon warehouse errors, such as lost or damaged inventory.
- Advertising & Analytics: Automate and optimize PPC campaigns with Adtomic while monitoring sales performance and profitability using Profits.
- Competitor Analysis: Stay ahead of the competition using Market Tracker 360 and Keyword Tracker to monitor market trends and track competitor performance.
By following this workflow, Amazon and FBA sellers can effectively research products, optimize listings, manage inventory, automate advertising, and stay competitive, leading to increased sales and long-term business success.
Take Your Amazon Business to the Next Level
Helium 10 offers multiple plans catering to sellers at different journey stages. Whether you’re just starting out or running an established brand, there’s a package that suits your needs.
- Starter Plan: Ideal for beginners looking to learn the fundamentals.
- Platinum Plan: Designed for sellers who want to scale their business with advanced tools.
- Diamond Plan: Perfect for high-volume sellers managing multiple ASINs and advertising campaigns.
- Enterprise Solutions: Tailored for large-scale businesses needing customized solutions.
Helium 10 has been integral in helping our sales quadruple in just one year.
Julian, Amazon Seller
Helium 10 is the ultimate tool for Amazon sellers looking to increase sales, optimize listings, and scale operations effortlessly. If you’re serious about growing your business on Amazon, now is the time to start using Helium 10’s powerful suite of tools.
Sign up today and get 30% off the 12-month subscription!
Related Martech Zone Content
