Customer acquisition costs are rising, paid channels are saturated, and even loyal customers are harder to reach. For DTC and e-commerce brands, finding a scalable and cost-effective way to grow revenue without sacrificing margins is more urgent than ever. That’s where referral marketing proves its power—not just as a channel, but as a long-term growth engine.
Talkable
Talkable is a referral marketing platform that transforms your best customers into your best marketers. With over $3 billion in referral sales driven and an average ROI of 41x, Talkable helps brands design, optimize, and scale referral programs that generate high-value customer acquisition and real revenue growth.
What makes Talkable a standout in the space is more than just technology—it’s a strategic partner approach. From campaign design to optimization, Talkable’s team integrates directly with your business to drive measurable results, campaign after campaign.
The benefits go beyond acquisition. Brands using Talkable see reduced churn, increased order frequency, and stronger brand affinity. With intelligent fraud prevention, GDPR/CCPA compliance, and in-depth analytics, marketers gain both peace of mind and enhanced performance.
Here’s a breakdown of Talkable’s robust feature set:
- A/B Testing: Test referral placements, copy, incentives, and more using Talkable’s algorithmic testing engine to measure statistically significant results.
- Data Privacy: Ensures compliance with GDPR, CCPA, and ADA, giving you enterprise-grade protection for customer data and your program.
- Dashboard: A centralized hub for users to track rewards and for marketers to view campaign performance with customizable widgets.
- Floating Widget: A high-performing referral campaign that lives across your site. It captures referrals from both customers and visitors—70% of shares come from non-buyers.
- Fraud Prevention: Advanced fraud detection has blocked over 5 million bad referrals, saving brands more than $110M in fraudulent redemptions.
- Invite Page: A dedicated referral landing page that can be promoted via email, ads, or social—ideal for multi-channel reach.
- Post Purchase: Pioneered by Talkable, the post-purchase popup encourages sharing immediately after conversion, maximizing viral lift.
- Reporting: Fully customizable analytics to track KPIs, ROI, referral behaviors, and customer segments.
- Segmentation: Target specific audiences by location, behavior, or other attributes to deliver personalized referral experiences.
These tools are supported by industry-specific campaign strategies tailored for fashion, beauty, health, home goods, food, and more. Whether you’re a global retail brand or a fast-scaling DTC player, Talkable offers the flexibility to meet your brand’s unique goals.
The Talkable program exceeded my expectations in terms of sales volume and traffic quality. Their account managers take care of optimization and offer lots of tests and ideas during calls. One of the best providers on the market.
Kristi Siemsen, Associate CRM Manager, American Eagle
To get started, brands work with Talkable’s customer success team to design and launch a custom referral program. From there, it’s ongoing optimization, testing, and growth—all managed in partnership with dedicated strategists who know what works and when to scale it.
If you’re ready to turn customers into your highest-converting marketing channel, take the next step with Talkable.
Get a Free Talkable Consultation
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