7 Tactics to Boost Your Content Creation

On Tuesday, we had a fantastic webinar with one of our partners, Wordsmith for Marketing, on 10 Content Creation Tactics for When the Well Runs Dry.  While we did have fun making jokes and doing little dances behind the scenes, there were some great insights shared on the webinar.

Here are 7 key takeaways from our content creation tactics webinar:

“On average, employees spend over 50% of their workdays receiving and managing information rather than using it to do their jobs.” (Source: LexisNexis)

“84% of marketers who say they are ineffective at content marketing said they have no documented strategy.” (Source: Content Marketing Institute)

“62% of companies outsource their marketing – up from 7% in 2011.” (Source: Mashable)

To read about all of the tactics, watch the full webinar here:

If you have other tips to add, please do so in the comments!

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