Over the years, I’ve implemented and integrated dozens of social media platforms for clients. I still have great relationships with many and you continue to see me promoting new and existing platforms. That could confuse readers… wondering why I don’t simply recommend and push one platform for everyone. I don’t because every the needs of each company differ from one another.
There are a plethora of social media platforms that can help businesses… but your goals, strategy, audience, competition, processes, talent, budget, timeline, other platforms in your stack… all play a huge role in the vendors that you could best gain a return on investment from. That’s why the goal is in the tagline of Martech Zone is research, learn, and discover. I can’t rank order solutions out there until I understand your business. The right solution for your business may be the opposite of what I would recommend for another.
SocialBee: For Solopreneurs, Small Businesses, and Agencies Serving Them
SocialBee is a social media management platform that focuses on content creation and sharing via social channels. The company is unique in that the platform comes with training and optional concierge services to assist solopreneurs, small businesses, and agencies that serve them. Not only do you get the platform, but you can also add fully-dedicated specialists to help you out with content creation, ads, community growth, and more.
SocialBee Platform Overview
The content sharing focus within SocialBee is really quite unique, features include:
- Social Media Content Categories – categories help you organize posts in order to get a better mix of content and provide you better control of scheduling, customizing for each network, producing variations, bulk editing, and re-queuing. You can even pause or run specific categories.
- Social Media Publishing – design and preview your social media posts with saved hashtags by profile or platform. The platform also supports emojis to stand out. You can import posts via CSV, RSS, Quuu, or Pocket.
- Social Media Integration – publish on your Facebook profiles, pages, and groups. Publish on Twitter. Publish on your LinkedIn profiles and your company pages. Post images, carousels, or videos on Instagram. Post on Google Business Profile.
- Social Media Scheduling – View your calendar, post at specific times, expire requed posts on a specific date or after a number of shares. Individually schedule based on each profile.
- Email Notifications – be notified when posts fail, when imports are complete, or when your category queue is empty.
- Analytics – combine URL shortening (Rebrandly, Bitly, RocketLink, JotURL, Replug, PixelMe, BL.INK) and category-based UTM settings to track your content performance.
Here’s a video overview of the platform:
SocialBee Concierge Services
Whether you’re managing your own social media strategy or your clients’ strategies, SocialBee offers a number of monthly social media service packages, including:
- Social Content Creation -Social media is a crucial part of your marketing, especially if you’re looking to get attention and build awareness. The first step in building a solid presence on social media is sharing high-quality and visually-appealing content regularly.
- Content Marketing – Creating content enables you to build relationships and create loyalty and trust with your current customers and prospects. Moreover, well-done content generates traffic to your website and becomes a key factor in your lead generation process.
- Engaged Growth – Fostering 1-on-1 relationships to build a community around your business pays off! A community is not only a great source of feedback but also if built right, you can turn your audience into paying customers and later on loyal advocates.
- Acquisition and Amplification – Social media advertising efforts not only amplify your reach & enable you to share your message across several channels, but they also fit any budget and are easy to measure. Plus, you get access to specific targeting criteria.
And, if you just require some assistance on getting started, SocialBee offers a flat-fee package to migrate all your content to SocialBee or you’re looking to start fresh, we can help you out with the initial set-up. From transferring all your content and previous settings to SocialBee, to putting together a schedule for you, you can count on us!
Learn More About SocialBee Services
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