Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
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.htaccess
.htaccess is the acronym for Hypertext Access. A configuration file that is used on web servers that run the Apache web server software. It is a powerful and flexible tool that allows website administrators to make various configuration changes per-directory.…
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0P
0P is the acronym for Zero-Party. Data that a customer intentionally and proactively shares with a brand, can include preference center data, purchase intentions, personal context, and how the individual wants the brand to recognize her. Related: First-Party (1p), Second-Party…
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1G
1G is the acronym for First Generation. The first generation of wireless cellular technology. It was introduced in the 1980s and was fully analog. The data transmission was based on analog signals, and this generation of technology could only support…
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1P
1P is the acronym for First-Party. 1P, or first-party, refers to the direct relationship between a website or service and its users when it comes to privacy, cookies, and data collection. In the marketing context, we can analyze first-party practices…
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2D
2D is the acronym for Two Dimensional. In content production for video and audio, 2D refers to the content presented in a two-dimensional format, lacking the depth and three-dimensional characteristics present in the real world. Here’s how the concept of…
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2FA
2FA is the acronym for Two-Factor Authentication. An extra layer of protection used to ensure the security of online accounts beyond just a username and password. The user enters the password and then is required to enter the second level…
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2G
2G is the acronym for Second Generation. The second iteration of mobile wireless technology. It represents a significant advancement over the earlier 1G systems (such as AMPS and NMT) and introduced digital communication to the mobile industry. 2G networks emerged…
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2P
2P is the acronym for Second-Party. Data acquired from partners that collected that information directly. An example may be that your business sponsors an industry conference. As part of that sponsorship, you have access to attendee data collected by the…
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301
301 is the code for Moved Permanently. A response status code that indicates that a requested resource or page has been permanently moved to a new URL. When a client (such as a web browser) sends a request for a…
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3D
3D is the acronym for Three Dimensional. In content production for video and audio, 3D refers to the creation and presentation of content that adds a sense of depth and dimension beyond the traditional two-dimensional (2D) experience. This technique gives…
