Acronyms
Sales, Marketing, and Technology Acronyms and Abbreviations. Jump to acronyms beginning with the number or letter:
-
.htaccess: Hypertext Access
A configuration file for Apache web servers that controls website-access settings.
-
0P: Zero-Party
Data customers intentionally share with brands for better personalization and experiences.
-
1080i: 1080 Interlaced
An interlaced high-definition television scan that paints odd lines and even lines as separate fields, the usual broadcast companion to progressive high definition.
-
1080p: 1080 Progressive
A 16:9 progressive picture of 1920 by 1080 square pixels, drawn in full on every frame for export and streaming.
-
10DLC: 10-Digit Long Code
A messaging standard for businesses to send text messages using traditional 10-digit phone numbers.
-
1440p: 1440 Progressive
Monitors use a widescreen grid of 3,686,400 square pixels, four times a 1280 by 720 frame, and broadcast systems rarely carry it.
-
1D: One Dimension
Describes systems that operate along a single axis with one coordinate to define position.
-
1G: First Generation
The term for the first analog cellular networks, introduced in the 1980s.
-
1P: First-Party
Data collected directly from users, more reliable and privacy-friendly for marketing and analytics.
-
1xRTT: One Times Radio Transmission Technology
A 3G mobile technology standard for transmitting voice, data, and signaling data between phones and towers.
-
2160p: 2160 Progressive
A consumer television picture stored as a 16:9 grid of square pixels, with each axis twice a full high-definition frame and every line drawn each frame.
-
2D: Two Dimensional
A two-dimensional format lacking depth and three-dimensional characteristics for video and audio content.
