CIPR

Chartered Institute of Public Relations

A leading professional body based in the United Kingdom dedicated to promoting excellence, ethical practice, and professional development in public relations (PR) and communications. With thousands of members across agencies, in-house teams, and independent consultancies, CIPR plays a pivotal role in establishing industry standards and enhancing the credibility of PR as a strategic business function.

CIPR offers accreditation, training, research, and advocacy, enabling PR professionals to stay current with best practices in media relations, reputation management, stakeholder engagement, crisis communication, and digital storytelling. For businesses, membership or alignment with CIPR signifies a commitment to transparency, strategic communication, and measurable impact—principles that are becoming increasingly vital in today’s fast-paced media and marketing landscape.

CIPR is also recognized for publishing influential guidelines and frameworks on ethical communication, including its Code of Conduct. The organization works closely with academic institutions and industry groups to shape the future of public relations as a recognized profession.