Analytics & Testing
Analytics, monitoring, alert and scoring, a/b testing, multivariate testing products, solutions, tools, services, strategies, and best practices for businesses from the authors of Martech Zone.
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KRATEO.AI: Identify and Create More Personalized Connections With Your Site’s Visitors… Including Anonymous Ones!
Many businesses face the problem of not fully understanding who visits their websites. Traditional analytics provide data on page views and user behavior, but the identity of these users often remains a mystery. This gap in knowledge means missed opportunities for personalized marketing and sales efforts. Enter KRATEO.AI, a pioneering AI-as-a-Service (AIaaS) generative insight platform that promises to illuminate this…