Artificial Intelligence, Customer Relationship Management, Marketing & Sales Videos, Sales Enablement

People.ai: Unlock the Power of Artificial Intelligence for Your Sales, Marketing, and Customer Success Teams

While artificial intelligence continues to raise alarms with many, I personally believe it will unleash incredible opportunities for sales and marketing teams. Today, much of a marketers time is spent implementing technology solutions, moving data, testing, and analyzing the results of their marketing initiatives in preparation for the next campaign. The promise of ai is that systems can learn from our actions, so technology can optimize itself, data can be moved more effectively, tests can be automatically implemented and results will modify the technology. AI doesn’t replace talent, it will enable our creativity, getting us

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Analytics & Testing, Customer Loyalty, Data, Ecommerce and Retail, , Organic Search, Sales Enablement, Search Marketing,

How to Improve Customer Loyalty with Digital Marketing

You can’t retain what you don’t understand. When focused on constant customer acquisition, it gets easy to get carried away. Okay, so you’ve figured out an acquisition strategy, you’ve made your product/service fit into the customers’ lives. Your unique value proposition (UVP) works –  it entices conversion and guides purchase decisions. Do you know what happens after? Where does the user fit after the completion of the sales cycle? Start by Understanding your Audience Although it’s fun to continually find new channels and audiences to sell to, it’s far less expensive to retain one. However, retention

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Customer Relationship Management, Marketing Infographics, Mobile and Tablet Marketing, Mobile Applications, Sales Enablement

Video Chat Is Going Mainstream For Corporate Websites and Ecommerce Platforms

Salesforce has published a detailed article and infographic on the impact and best practices of video chat for customer service. This customer service channel combines the convenience of live chat and a phone call with the personal touch of video. With plentiful bandwidth, 5G speeds around the corner, and significant enhancements in video communication technologies, there’s no doubt that video chat is going to grow in impact. What’s the Impact of Video Chat on Sales? Video chat platforms offer a number of features, like screen sharing, co-browsing, recording, and text chat; however, the best feature

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