Mobile marketing – it is something that you may have heard of, but, quite possibly, are leaving on the back burner for now. After all, there are so many different channels available for businesses, isn’t mobile marketing one that can be ignored? Sure – you can concentrate on the 33% of people who don’t use mobile devices instead. The use of mobile devices globally is expected to grow to 67% by 2019, and we are not far off that right now. If you would rather not ignore such a large portion of the market, you
Taskade: A Real-Time Task Manager with Video and Collaborative Editing
This last month, I was asked by two different firms to use some management system for our projects. They’re both dreadful. Put bluntly; it’s project management that’s killing my productivity. Project management systems must be easy to use if you want your teams to be productive. I appreciate simple task management platforms, and that’s how Taskade was designed. What is Taskade? Taskade is a real-time collaboration app for your ideas, goals, and daily tasks. Organize your thoughts, get things done, faster and smarter. Checklists, notes, outlines, we’ve got you covered. Taskade advertises itself as flexible,
Proof: Increase Website Conversions 10-15 Percent with Social Influence
Proof displays real-time customer activity notifications on your website and let your existing customers sell for you. Users of Proof are seeing anything from a 10-15% increase in conversion rates with Proof campaigns active on their site. Proof consistently allows our client campaigns to perform better than our competition and keeps our clients staying with us for months and months! Nexus Affects Using Proof can both save you advertising expenses and increase your current rate on current ads. The reason is that your visitors trust you as they see other people purchasing from you as
What’s the Ideal Text Messaging Frequency?
There’s probably no marketing channel more direct and with better redemption and response impact than text messaging (SMS). A company which neglects its SMS subscribers will see their text club dwindle and revenue along with it. At the other end of the spectrum, bombarding customers with messages is likely to annoy them and would most likely result in a multitude of unsubscribes. The infographic details SMS marketing best practice and provides insights into the behavior of subscribers, including: How to properly measure the lifetime value of a SMS subscriber. How to properly get consent to
CleverTap: Mobile Marketing Analytics and Segmentation Platform
CleverTap enables mobile marketers to analyze, segment, engage, and measure their mobile marketing efforts. The mobile marketing platform combines real-time customer insights, an advanced segmentation engine, and powerful engagement tools into one intelligent marketing platform, making it easy to collect, analyze, and act on customer insights in milliseconds. There are five parts of the CleverTap platform: Dashboard where you can segment your users based on their actions and profile properties, run targeted campaigns to these segments, and analyze each campaign’s performance. SDKs that let you track users’ actions within your mobile apps and websites. Our