GAM

GAM is the acronym for Google Ad Manager.

What is the acronym GAM? Google Ad Manager

Google Ad Manager

A platform provided by Google for ad serving, ad management, and ad exchange. It is designed for web publishers and advertisers to create, manage, and optimize digital advertising campaigns across various channels. Google Ad Manager integrates multiple advertising technologies, enabling publishers to sell ad space more efficiently and allowing advertisers to target and deliver their ads effectively. It is widely used in the digital advertising industry for its robust ad targeting, tracking, and revenue optimization capabilities.

Back to top button
Close

Adblock Detected

We rely on ads and sponsorships to keep Martech Zone free. Please consider disabling your ad blocker—or support us with an affordable, ad-free annual membership ($10 US):

Sign Up For An Annual Membership