USDZ

USDZ is the acronym for Universal Scene Description Zip File.

Universal Scene Description Zip File

A 3D file format created by Pixar and adopted by Apple for augmented reality (AR) on iOS devices. The format enables the sharing and rendering of 3D graphics across various apps and services within the Apple ecosystem, facilitating AR experiences. USDZ files display interactive 3D objects in AR on iPhones and iPads, making them integral to AR applications and experiences on these devices.

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Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

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Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

USDZ

Universal Scene Description Zip File

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