Andrea Sanchez's Articles on Martech Zone

Total articles: 1

Andrea Sanchez

Andrea Sanchez is a NY-based Design Strategist and Researcher who currently leads digital transformation strategy projects at Globant. She shared her experience about how AI can improve customer-brand relationships.

Andrea SanchezMay 5, 2023

How AI Can Improve Customer-Brand Relationships

As a design strategist and user experience ( UX ) researcher working in tech, I’m always trying to learn from people to design the most engaging digital experiences. I want to understand how they think, feel, act, and, most importantly,…

Martech Zone is a leading publication dedicated to marketing technology, strategies, and innovation. Its mission is to help marketers, technologists, and business leaders stay ahead of the curve by providing practical insights, expert analysis, and hands-on guidance.

Martech Zone covers a wide spectrum of digital strategies and technologies—from analytics, sales support, and automated campaign management to personalized advertising, customer relationship strategies, search visibility enhancements, and content-driven engagement. Its goal is to make complex topics, such as artificial intelligence, accessible and actionable.

Whether readers are exploring the latest trends or implementing advanced strategies, Martech Zone serves as a resource for turning marketing technology into measurable results.

Douglas Karr, Founder of Martech Zone and DK New Media

Martech Zone was founded by Douglas Karr and operates under his company, DK New Media, LLC. Douglas is a fractional chief marketing officer working with software and artificial intelligence companies to build scalable marketing strategies and drive measurable growth. He is an author, speaker, veteran, and very proud grandfather.

How AI Can Improve Customer-Brand Relationships

Adblock Detected